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7 Creative Writing Apps Every Writer Needs

Whether you write for a living, for your blog, or just for regular email, it’s important to create quality content and work.

Regardless of your expertise, here are apps you need to excel as a writer.

Grammarly

Free and easy to use, Grammarly can be installed immediately on Google Chrome. Essentially, Grammarly is like your own virtual assistant for writing. This app can detect errors as you draft emails and offer suggestions for word choice, comma placement, and more. Additionally, Grammarly integrates with other project management platforms and social media.

Hemmingway Editor

Hemmingway Editor is an app that serves to help you create content that is bold and clear. It can easily be installed on your desktop and highlights even the most complex of grammatical errors in your content. 

The Brainstormer

The Brainstormer helps combat writer’s block by generating new ideas and topics to write about. With ideas regarding various topics, this app will help tap into your creative instincts with prompts to get you started, allowing thoughts to flow more naturally.

Wordbook

An easy and accessible dictionary, Wordbook allows you to search rapidly for language to use in its dictionary and thesaurus. It includes pronunciations and etymologies for increased understanding in addition to bookmarking and notetaking features to broaden your vocabulary and enrich your work.

Scrivener

An all in one solution, Scrivener allows writers across genres with long-form writing. More than a typical word processor, Scrivener includes different features like outlines and organizational tools, keyboard shortcuts, side by side editing, and much more. 

IA Writer

The perfect solution for shorter projects, IA Writer is a clean and distraction-free writing environment to focus your mind. Highlighting their plain text and total focus solution, this easy to use software serves as a word processor to allow you to focus on your craft.

MindNode

For visual learners and processors, MindNode allows you to get thoughts out with a visual representation of your ideas. If you’ve ever enjoyed mind maps in school, MindNode will enable you to take your ideas to the next level by providing a clear and cohesive structure to your thoughts.

How to Create a Personal Brand

By now you may have heard of the “Instagram aesthetic” – a diminishing trend of cultivating the perfectly curated feed native to the platform. This phenomenon enabled social media influencers to expand their realm of influence and generate a following based upon creating relevant content that resonated with a specific audience. So, how did they do it?

By creating a strong, personal brand.

Though this idea may sound repulsive to some, personal brands can be extremely effective ways to generate income and leverage greater influence among a specific audience. Some equate this practice to “taking pretty pictures” or “writing a blog every now and then” but creating a personal brand and monetizing influence takes time and intentionality.

The investment may seem more than anticipated, but creating a strong brand can lead to many benefits, including more credibility and exposure within your field, additional streams of revenue, and a more personal connection to your audience. The dedicated following that comes with having a personal brand may just make the journey worth it to tackle your dream projects.

Ready to give it a go? Here are some factors to keep in mind when establishing a strong personal brand.

Choose your niche

The most renowned personal brands are typically quite specific and are focused on a certain niche. Choose a topic that excites you and brings you passion. You don’t have to drop all of your hobbies but when it comes to generating a following, choosing one topic in particular like fashion, marketing, psychology, or fitness can help target a specific audience while allowing you to become known in your field.

Find someone to follow

Because personal brands exist for nearly every idea, find an influencer or brand you resonate with, and follow them closely. What topics do they post about? What patterns in their content strategy do you recognize that you can implement? What interviews, podcasts, or blogs about their journey do they share in regard to getting started? Take note, and learn from their example. 

Cultivate a social media following

Building a strong and faithful following online is one of the most effective ways to have an audience to both serve and sell to. Create content with your target audience in mind and develop a strong tone to your writing.

Focus on writing to one clear person and you’ll begin to attract the people you would like to influence. Post about similar ideas and as with a personal brand, don’t be afraid to become a bit vulnerable on your journey. Additionally, invest your energy into the platforms where your audience spends most of their time.

Define your audience

Develop a content strategy and examine your analytics as you generate traction or ensure you have a clear idea on the front end of who you’re targeting. Implement marketing tactics and practices that most closely resonate with your audience.

For instance, podcasts may work well with millennials, but YouTube is more effective with GenZ.

Create partnerships

Influencer marketing and affiliate marketing are great places to start in this respect. If you don’t have the follower count to make connections try looking for like-minded people online who are doing the same thing as you. Come up with giveaways or encourage your audience to look into partners’ websites and contents, and ask them to return the favor. Finding your competition and working with them will benefit you more often than not.

Collect information

Most influencers focus on growing an email list so they have the rights to information, so in order to build out your brand to leverage influence, ensure you are creating content that serves and creating lead magnets to convert your audience.

Create a strong community

We live in a digital age and many people online are in search of the community they don’t have. Use that to your advantage – having a specific audience that attracts like-minded people is a strength. Instead of making your brand just about you, bring your audience together and they’ll follow you over a cliff.

How to Build Your Own Website (Without Code) From Scratch

With so many easy to use web development platforms in existence, building a website is easier than ever before. Since many web platforms offer more drag and drop features and e-commerce options for one price, many creatives and business owners have chosen these platforms for the sake of time and convenience.

However, when determining your website’s goals, it is important to consider that not every web development platform is created equally.

For instance, providers like Squarespace, Wix, and WordPress.com (different from WordPress.org) may not be as ideal depending on your goals. For established businesses and brands, web ranking may not be as significant as an objective, but if you’re looking to generate traffic this way, you may want to reconsider.

If time is on your side and you’re looking to grow your traffic, here is a simple strategy to build your own website to increase your creative control, SEO, all while decreasing your spending.

Consider implementing your own domain and hosting strategy

More often than not, we are drawn towards an all-inclusive option that provides the domain, hosting, blog plugin, template, and many of the essential features of a website. Otherwise, we invest large amounts of capital into hiring a web developer and spend a fortune relying on them to update a website.

Both of these alternatives leave us without an understanding of how our website actually functions.

If you have the time, it’s worth it to buy a domain from a website like GoDaddy, and update the DNS, or domain name server, settings to send it to separate hosting – something that can also be done through GoDaddy. In my experience, they’re the easier provider to work with and will even set up your WordPress admin account if you call customer service.

Create a plan

Begin to write or type out the plan for your website.

What pages will you need? How do you want your site to appear? What type of theme or brand should it convey? Do some research, and write out your own sitemap and structure to ensure it includes all you’ll need. Look at other personal blogs, businesses, influencers, and consultants for examples.

Write out your content

Instead of writing your content while designing your website, do this beforehand so you aren’t developing directed attention fatigue (or exhausting yourself doing multiple tasks – in this case, tasks which are very different). Research content that will increase your SEO ranking, and explore other responsive websites that implement content features you enjoy.

Choose a responsive theme for desktop and mobile

Just because you’re hosting your own website doesn’t mean you have to learn code and become a Javascript or HTML expert. Instead, look for an easy to use, responsive theme. You’ll get a clean and optimized template while still being able to control many of the features of your website.

Build your site

Once you have everything in place, begin putting each piece together. If you’re using WordPress, you can install different drag and drop plugins that simplify the process for you and customize your website.

Include calls to action

An important rule of thumb to follow is ensuring each page and piece of content has a goal. That goal should include the call to action, or action step, you desire your target audience take. Whether it’s clicking a button, reading a blog post, learning more, or making a sale, always ensure that your website is calling your audience to do something.

Add the bells and whistles

Now that your website is almost complete, incorporate additional features such as analytics, shopping carts, and lead magnets. These tools will take your website to the next level, enabling you to gauge your traffic and generate more revenue over time.

Though this process may seem tedious, remember it will not only save additional revenue in the long run but also give you complete creative control and authority over your website.

Pro tip

Always, always, always have the technical side of your website created first before you design. This means hooking up your domain and hosting before you design.

If you need help with your website or need one quickly, let me help you.

Copyright © 2020 Chloe Anagnos · Design by Argo Strategy